As a society, we need to take concerted group action in the face of  major challenges such as climate change, transport, longer lifespans or maintaining economic prosperity.

At the same time, we have an increasing urge to retain our individuality - whether interacting with our TV, using RSS feeds to create our own web content, ordering customised trainers online or simply keeping our identity secure.

So how do we make the most of the huge business opportunities involved, using innovation to meet challenges head on? How can we balance shared effort and ownership as we do so? And how can technology help?

Innovate 08 presents a day of information, inspiration, contacts and ideas to you innovate - making business shape our world.

Come to Innovate 08 to:

• Hear from leading speakers on business innovation
• Discover groundbreaking research and development projects
• Learn about Innovation Platforms and how you can get involved
• Meet Technology Strategy Board technologists and programme leaders
• Get great contacts and ideas from Knowledge Transfer Networks and exhibitors
• Gain practical insight and advice on marketing, intellectual property and finance
• Join in the 'Great Innovation Debate'

For more information visit www.innovate08.co.uk